TL;DR

This page compares only SMTP providers: companies that run their own sending servers and sell SMTP/IMAP mailboxes for cold email, not Google Workspace or Microsoft 365 inboxes. As of October 2026 the main ones are Winnr, Maildoso, Mailforge, Infraforge, Mission Inbox, Mail Reef, Mailpool and Instantly's AirMail. For most teams Winnr is the best SMTP provider for cold email: $69/month for 50 mailboxes ($1.38 each), monthly billing, shared IPs by default with dedicated IPs at $20/month on Enterprise, automatic DNS, built-in warming and a full API. Pick Infraforge, Mission Inbox or Mail Reef if you want dedicated IPs or servers by default, and Maildoso if a large fixed package fits your volume.

What counts as an SMTP provider

An SMTP provider for cold email gives you real mailboxes on its own servers: each has an address and password, your sequencer sends through it over SMTP and reads replies over IMAP. That makes it different from:

If you're still deciding between SMTP and Google or Microsoft inboxes, start with SMTP vs Google Workspace vs Microsoft 365 for cold email. We are Winnr, so weigh our view accordingly. Every competitor fact below comes from the provider's own website as of October 2026.

What to look for in an SMTP provider

SMTP providers side by side

ProviderIPs50 mailboxes per monthBillingNotes from their site
WinnrShared by default; dedicated $20/IP/mo on Enterprise$69 ($1.38 each); 200 for $189MonthlyBuilt-in warming $0.60/mailbox, REST API and MCP server, exports for 20+ sequencers, 90% deliverability guarantee
MaildosoOwn servers and IPs, with IP rotationNo 50 plan: $75 for 30, $225 for 300, $499 for 1,000Monthly (quarterly plans are legacy)API and MCP, 14 days of mandatory warmup, 30-day money-back on monthly SMTP plans
Mailforge"Shared IP pool"$150 ($125 billed yearly)Monthly or yearly, minimum 10 slotsAutomated DNS, no free trial, 30 emails per mailbox per day recommended
InfraforgeDedicated IPs; extra IPs $99/IP/mo$200 billed quarterly ($166.67 billed yearly)Quarterly or yearly, minimum 10 slotsAPI, multi-IP provisioning, no free trial
Mission InboxDedicated servers and IPs ("No shared pools")About $259 (Scale $199 for 30 + 20 at $3), plus sends over the included volumeMonthlyPaid warmup add-on, pre-warmed mailboxes and aged domains
Mail ReefDedicated mail server and dedicated IP$249 + $0.001 per send (roughly $280 to $305 at 50 mailboxes)Month to month, or $240/mo on a 12-month term"Unlimited Free Inboxes" per server (150 recommended), API
MailpoolShared, rotating IPs; dedicated IP servers $200/mo$150 ($3 each; $130 on annual billing)Monthly or annual (15% off)Also sells Google and Microsoft inboxes; 30 emails per inbox per day recommended; no free trial
Instantly AirMailInstantly's own servers and IPs$200 ($4 each), plus $15/domain/yearMonthlyUsed only inside Instantly; 20 emails per inbox per day maximum; B2B recipients only

Mailboxes only, before domains, at list prices as of October 2026. Mail Reef's range assumes 30 to 50 cold sends per mailbox on 22 sending days; its site doesn't say whether warmup sends are billed.

Each provider in brief

Winnr

SMTP/IMAP mailboxes on Winnr's own sending infrastructure: 50 for $69/month or 200 for $189/month, with extra mailboxes at $1 each and monthly billing. Buy domains inside Winnr or bring your own for free; SPF, DKIM and DMARC are published automatically. Warming is built in ($0.60 per mailbox per month), the pre-warmed marketplace sells already-warmed mailboxes at $3 per address per month, and exports are ready-made for 20+ sequencers. There's a full REST API and MCP server. The 90% deliverability guarantee works like this: if your mailboxes aren't reaching 90% deliverability, ask and Winnr refunds your most recent month. See pricing and SMTP for cold email.

Maildoso

Maildoso sells "SMTP mailboxes" on what it calls "fully proprietary infrastructure, including servers and IPs", in fixed monthly packages of 30, 300 and 1,000 mailboxes, with custom sizes priced in the app. It recommends up to 15 cold emails per mailbox per day after 14 days of mandatory warmup, and its own FAQ says it's optimized for B2B, with weaker placement to Gmail and Yahoo consumer addresses. Domains are held by Maildoso while you subscribe and transferred to you on request. Compare: Winnr vs Maildoso.

Mailforge

Mailforge, part of the Salesforge family, sells mailbox slots at $3 per month (about 17% less billed yearly) on a shared IP pool, with a minimum of 10 slots. It recommends 30 emails per mailbox per day and 2 to 3 mailboxes per domain. Domains are $14 a year, and SSL and domain masking is a $2 per domain per month add-on. Compare: Winnr vs Mailforge.

Infraforge

Infraforge, also from Salesforge, sells "private" infrastructure with dedicated IPs at $12 per slot per quarter or $40 per year, with a minimum of 10 slots, and extra IPs at $99 per IP per month. It includes API access. Compare: Winnr vs Infraforge.

Mission Inbox

Mission Inbox runs dedicated servers and IPs. Its Scale plan is $199/month for 30 mailboxes, with extra mailboxes at $3. Its pricing page lists 10,000 sends per month on Scale, while its homepage says "Unlimited sends" with a footnote of $1 per 1,000 emails, so confirm the current terms with them. Compare: Winnr vs Mission Inbox.

Mail Reef

Mail Reef sells a dedicated mail server with a dedicated IP for $249/month month to month (or $240/month on a 12-month term), plus $0.001 per send. Each server can hold unlimited mailboxes, with 150 recommended, so the cost per mailbox falls as you fill the server. It recommends at most 3 mailboxes per domain, 50 emails per mailbox and a 1:1 ratio of cold to warm sends. Compare: Winnr vs Mail Reef.

Mailpool

Mailpool sells its own SMTP inboxes on shared, rotating IPs at $3 per inbox per month ($2.60 on annual billing), alongside Google Workspace ($4) and Microsoft 365 ($5) inboxes and dedicated IP servers at $200 a month with unlimited inboxes. Its help center recommends 30 emails per SMTP inbox per day, and its blog recommends 3 inboxes per domain (5 at most). Domain purchases and imports are one-time payments whose amounts are not on its pricing page. Compare: Winnr vs Mailpool.

Instantly AirMail

AirMail, announced in May 2026, is Instantly's own SMTP sending infrastructure: inboxes on Instantly's servers and IPs at $4 per inbox per month plus $15 per domain per year, used only inside Instantly. Its help center sets a strict maximum of 20 emails per inbox per day and says mail to personal providers such as gmail.com is dropped. It suits teams that only send from Instantly. If you may change sequencers, mailboxes you can export are more flexible. Compare: Instantly email accounts vs Winnr.

Not included: Smartlead's SmartSenders resells SMTP mailboxes from Mail Reef ($3.99) and AeroSend ($4.20) inside Smartlead, alongside Google and Outlook options; it is a marketplace rather than a provider, so it has its own page: SmartSenders vs Winnr. Mailscale's site now presents an "Agentic" outreach platform with pricing by call, and we couldn't find a standalone SMTP mailbox product to compare (see Winnr vs Mailscale). Inframail describes its product as "Microsoft-backed inboxes", so it's covered with the Google and Microsoft providers in our full list and in Winnr vs Inframail.

Shared vs dedicated IPs

Most cold email senders do well on shared IPs that the provider manages. A dedicated IP means no one else's sending affects the IP's reputation, but you also carry all of it yourself, and a new IP has to be warmed up. Dedicated IPs make the most sense for high, steady volume or for keeping separate mail streams apart. Among SMTP providers, Infraforge, Mission Inbox and Mail Reef include dedicated IPs or servers in their main offer; Winnr offers them at $20 per IP per month on Enterprise. Domain reputation matters at least as much as IP reputation; see IP reputation vs domain reputation.

When another SMTP provider is the better fit

For everyone else, especially teams running 50 to a few hundred mailboxes who want monthly billing, automatic DNS, warming and an API in one place, Winnr is the simplest and lowest-cost option. Whichever provider you choose, plan on 10 to 20 cold emails per mailbox per day and at least 2 weeks of warming.

Frequently Asked Questions

What is the best SMTP provider for cold email?

For most teams, Winnr: $69/month for 50 SMTP mailboxes with monthly billing, automatic SPF, DKIM and DMARC, built-in warming and a full API. Infraforge, Mission Inbox and Mail Reef suit teams that want dedicated IPs or servers by default, and Maildoso suits large B2B fleets that fit its package sizes.

Can I use SendGrid or Amazon SES for cold email?

They aren't built for it. Transactional services send application and marketing mail and don't give you mailboxes to read replies in, and their acceptable use policies govern unsolicited mail. Cold email SMTP providers give you full SMTP/IMAP mailboxes for outreach.

Do I need a dedicated IP for cold email?

Usually not. Well-managed shared IPs work for most senders. Dedicated IPs help at high, steady volume or when you need to keep mail streams separate, and they have to be warmed up like a new domain.

How many cold emails can an SMTP mailbox send per day?

Plan on 10 to 20 cold emails per mailbox per day, with 15 as a sensible default. Providers' published limits differ, and the totals they quote often include warmup mail.

Do SMTP mailboxes work with Instantly, Smartlead and EmailBison?

Yes. Any sequencer that connects mailboxes over SMTP and IMAP works. Winnr also exports a ready-to-import file in each tool's format for 20+ sequencers.